B2B Creative Director

Social Media Campaign | Bill.com

Bill.com needed to debut a brand refresh and reposition as a leading mid-market player ahead of its IPO. Walker Sands used stories of how Bill.com cuts waste in AP and AR to establish brand credibility and drive engagement among a mid-market audience via this social media campaign.

Campaign Results:
6% engagement rate
22,000+ total impressions
102 new followers
680 total website sessions

Role: Creative Director
Team: Anne Miller, Olivia DeBock, Traer Schon
Scope: Paid Social, Organic Social, Illustration, Animation, Copywriting

Bill.com Social Media Campaign

Bill.com needed to debut a brand refresh and reposition as a leading mid-market player ahead of its IPO. Walker Sands used illustrated case studies to demonstrate how the Fintech leader cuts waste in AP/AR and establish brand credibility among a mid-market audience.

Campaign Results:
6% engagement rate
22,000+ total impressions
102 new followers
680 total website sessions

Role: Creative Director
Team: Anne Miller, Olivia DeBock, Traer Schon
Scope: Paid Social, Organic Social, Illustration, Animation, Copywriting

 
 
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